Campaigns (PRCM 4500) is a required course in Auburn University's public relations curriculum. Students are divided up into groups of three to five students and given a client. My group and I worked with Auburn's Park and Recreation program. Our task was to help rebrand the senior program and improve their recognition. We created this report using Canva, Microsoft Publisher and Microsoft Word. Click on the image below to access our 43-page report detailing the rebrand, recommendations and research.